Business is always green for artificial turf installers

By Thomas Garcia, PNT Staff Reporter

A new landscaping option is available for residents that promises a green yard without the high water bill.

The Geneva Sports Surfaces LLC, based out of Las Vegas, Nev. has been installing synthetic turf for three decades on sports fields from New Mexico to Idaho, said Russell Richards of Portales.

Richards’ brother owns and operates the Las Vegas branch of the office while he and his sons operate a satellite branch in Portales.

Richards’ sons Caleb, Jacob and Joshua, all longtime residents of Roosevelt County, operate the Portales-based company under the name Geneva Landscaping.

They are now making the same sports turf available to residents, who are looking to save money on watering and maintenance.