Business feature: Valley Furniture has been in business more than 50 years

By Clarence Plank: PNT staff writer

Valley Furniture Inc., has been selling furniture to Portales residents since 1957.

Scott and Janett Davis purchased the store from Scott’s parents in 2006. Since then, they have been working to meet the needs of their customers.

The Davises grew up in Portales and graduated from Eastern New Mexico University with businesses degrees.

What do they offer: Furniture, appliances, electronics, hot tubs, spas, lamps, rugs, sleep center, La-Z-Boy comfort studio and assessories.

What is takes to start a furniture store: Scott Davis said it is not an easy business to start because there are so many different taste and styles.

“Someone needs to have an excellent marketing plan,” Davis said. “They need to have good marketing and merchandising plan and be able to offer some sort of finance program. It’s like anything else someone wants to go into they need to do their research.”

Janett Davis said they need to know the market as well.

Scott Davis said he was lucky because he grew up in the business, allowing the transition to be a smooth one.

What: Valley Furniture Inc.

Where: 101 South Main

Phone: 359-1205