There is Super Bowl Sunday. But for eastern New Mexico, the warm-up is today's Salvation Army Souper Bowl.
The annual fundraiser offers an enticing array of homemade and slow simmered soups.
It's the sixth such event for The Salvation Army at 317 East Second St. in Clovis, an agency that serves Clovis and Portales.
"This is our largest fundraiser next to our Christmas drive," said Salvation Army Maj. Jim Gallop.
Gallop said this event has always been held the day before the Super Bowl, hence the event's title and the football decorations set up by volunteers. One side of the dinning hall will be decorated in San Francisco 49ers decor and the other half in Baltimore Ravens.
The event is an opportunity for the community to come together and socialize, said Linda Thrower, advisory board member.
Thrower said she and her husband Troy have helped out with the event for the past six years, helping set up and serve the soup.
Thrower said her involvement with the event increased two years ago when she added her potato soup to the menu.
"It's a family affair," Thrower said. "It's a good fundraiser for the Salvation Army and a way for the community to help in their mission."
Gallop said there will be a soup dinner and silent auction to raise money for their world services effort.
Gallop said this year there will be four soups to choose from, including a regional favorite, green chili stew, as well as Thrower's potato, posole and minestrone.
As for the silent auction, items will be stationed along the walls so soup connoisseurs can bid on them along the way to the kitchen.
Gallop said last year the event raised $1,600.
"We are looking to match that amount and if possible take in more," Gallop said.